vintage stars

French artist David Redon has appropriated pop culture icons onto vintage American advertisements and wartime propaganda posters, thematically linking the aspects of their career onto each print. ‘Ads Libitum’ cleverly remixes famous singers and musicians onto boldly colored, bygone paper billboards, symbolic of a piece of American history.
Before digitally retouched and computer manipulated ads came onto the scene, hand-painted and drawn figures often featured throughout the scenes, to which Redon adapts his style by adding today’s cultural icons in an illustrative way. An example includes Kanye West, pasted on to the familiar ‘We Can Do It’ poster, produced by J. Howard Miller in 1943 as an inspirational image to boost female morale in the workplace. West, taking the place of ‘Rosie the Riveter’ says ‘Stronger’, a title of one of his songs, which shrewdly relates the lyrics and their meaning to the ideas represented in the original print.

4402Beyoncé featured on a vintage print

4403Daft Punk is part of a casino poster which says ‘Get Lucky’

4401Kanye West appropriated onto the American wartime propaganda ‘We Can Do It’ poster

4404Michael Jackson says ‘Beat It’ with an aerosol can

4405Outkast ‘For Your Beauty Bath’

4406Major Lazer’s ‘Get Free’

4407Outkast’s Andre 3000 says ‘Hey Ya’!

4408Snoop poses in a ‘Gin & Juice’ ad

4409Kurt Kobain’s ‘Smells like Teen Spirit’ features in a perfume ad

4410Aretha Franklin poses in a cosmetic campaign

4411(left) Jay Z features in a dandruff ad which says ‘Dirt off your Shoulders’
(right) Lana Del Rey is ‘Young and Beautiful’ in this bubbly ad

4412(left) The Notorious B.I.G in an ad for ‘Juicy’ pancakes
(right) Amy Winehouse goes ‘Back to Black’ in an ad for coffee

[via design boom]

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.